Profit by Design Consulting Founder Has Diagnosed 86,000 Businesses, and Pricing Failure Tops the List
“Input costs escalate more rapidly than most business owners adjust their prices. Each increase seems too insignificant to warrant a discussion about pricing with clients. However, the cumulative impact over a couple of years can completely erode a margin.”
Yahoo Finance covered the milestone: $1 billion in consulting revenue generated across 86,000+ business diagnostics. The through-line Jay named as the number-one recurring cause of unprofitability is pricing failure. Small input-cost increases compound. Most owners never adjust. The margin quietly disappears.
Related doctrine: Minimum Mandatory Profit · Return to Owner · Layer Cake
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